30Sep

New Choices Compete For Dashboard Dominance

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Original Article by Inside Radio   As the digital dashboard becomes more fragmented with audio entertainment choices, Internet radio and HD Radio are showing significant spikes in interest, according to new data presented Tuesday at RAIN Summit Atlanta. Consumers are drawn to both services by their “interactivity and enhancement of content consumption in the car,” […]
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30Sep

CCA Chief: Members Likely Incentive Auction Players

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Original Article by John Eggerton, Broadcasting and Cable   Competitive Carriers Association president Steve Berry says he expects his members will be “doubling down” on low-band spectrum in the broadcast incentive auction. Those carriers will have one less competitor for that beachfront spectrum now that Sprint has made it official that it will not be […]
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30Sep

O’Rielly: FCC Can Improve Broadcasters Safety

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Original Article by John Eggerton, Broadcasting and Cable         Republican FCC commissioner Michael O’Rielly says that the FCC should “clarify” that now that TV stations are required to put their public files online, they don’t have to give the public access to TV station premises, which he says could help protect their […]
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29Sep

FCC’s O’Rielly to Headline RS15 Regulatory Session

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Original Article by Radio Online FCC Commissioner Michael O’Rielly will provide opening remarks for the Radio Show session “FCC Experts Talk Radio” on Thursday, October 1 at 3:30pm. The 2015 Radio Show, produced by the National Association of Broadcasters (NAB) and the Radio Advertising Bureau (RAB), will be held September 30-October 2 at the Marriott […]
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29Sep

Programmatic Good For Targeting Client Needs.

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Original Article by Inside Radio A chief concern expressed by the radio sales community about programmatic buying is that it will commoditize radio and lead to “a race to the bottom” in ad rates. But according to Katz Media group CEO Mark Rosenthal, a more accurate descriptor is “race to the ROI,” since clients will […]
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28Sep

NAB Spars With FCC Over Ownership Rules.

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Original Article by Inside Radio       After rolling up its 2010 and 2014 quadrennial reviews of media ownership rules into one proceeding, the FCC has yet to update the rules. The existing rules inhibit competition, undermine localism and fail to promote ownership diversity, according to the National Association of Broadcasters. “The broadcast ownership […]
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28Sep

Facebook Debuts Ad-Buying Product For TV

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Original Article by Christopher Heine, ADWEEK     For years, Facebook has wanted marketers for large brands to spend more on its social-media platform when planning out television-based, integrated advertising campaigns. On the eve of the Advertising Week in New York, the tech giant is introducing a purchasing product dubbed TRP Buying—which references the metric […]
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25Sep

Digital Ad Blocking Could Benefit Radio.

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Original Article by Inside Radio       While the growth of digital ad-blocking technology is vexing online advertisers—and the dot-coms selling the ads—broadcast radio stations could actually benefit, according to one radio industry leader. And while streaming audio providers are at risk for users blocking their ads on desktops and undercutting their business model, […]
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25Sep

House Media Ownership Hearing To Be Continued

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Original Article by John Eggerton, Broadcasting and Cable       The House Communications Subcommittee’s broadcast media ownership hearing, or at least the Q&A portion, was a victim of the surprise announcement Friday morning (Sept. 25) of the resignation of House Speaker John Boehner (R-Ill.), but subcommittee leaders said it will be extended/rescheduled. The hearing […]
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24Sep

Former FCC Commissioners Call For AM Window.

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Original Article by Inside Radio       Michael Copps and Robert McDowell didn’t see eye to eye on a lot of things when they served together on the FCC. But the former commissioners are now in harmony on the need to take “serious steps” to revitalize AM radio. In an opinion piece penned for […]
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